LIVE ON GOOGLE PLAY // ELITE STRATEGY SIM

OWN THE CLUB. BUILD THE EMPIRE.

The retro pixel-art football chairman game built for tactical depth. No matchday hands-on — just pure strategy, infrastructure, and heavy decisions on mobile. Allocate capital, build out your facilities, and manage a living dressing room where every player has an 8-trait personality matrix and real relationships with his team-mates. Sync weekly and compete across 12 global leaderboards.

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0 League Tiers

12 Global Rankings

8 Player Traits

100% Offline-First

Dressing room — key relationship network showing bonded and friction links across the squad, 24% bonded, average morale 99

Excursion report — Local Pub Quiz Night, six new bonds formed and two friction lines across the squad

Transfer offer — £1.2m bid from Stoke-on-Trent City for Hugo Pemberton, with the manager advising KEEP

Tactics — first XI laid out in a 4-5-1 counter formation with per-player form arrows

Fans — overall happiness THRILLED at 100/100, 52,046 fan base, attendance and morale bonuses active

Your Role

You're the chairman. Not the gaffer.

Delegate matchday tactics to your manager and scouting to your Director of Football. Your job is the bigger picture: balancing multi-million pound budgets, expanding state-of-the-art facilities, negotiating brutal player contracts, and managing board expectations. Your Manager Personality Traits — Temperament, Discipline, Ambition — shift with every decision you make. The board notices. So do the players.

YOU CONTROL

Capital allocation & financial decisions
Facility investment & infrastructure build-out
Staff hiring across 6 distinct roles
Sponsor negotiations & investor equity deals
Agent & guardian relations
Club identity, kit colours & strategic direction

YOUR STAFF HANDLE

ManagerFormation & playing style — override anytime
Director of FootballScouting, signings & transfers — delegate or control
Facility ManagerUpkeep, repairs & auto-maintenance
ScoutTalent identification & player reports
ChairmanBoard relations & club governance

Club finances — £7.0m club value, £6.2m balance, and budget allocation sliders splitting the pot between transfers, facilities and an operating reserve — Club value, balance and where the money goes

Infrastructure

Brick by brick: isometric club development

Transform a local pitch into a world-class sporting complex. Construct Hydro Pools to slash recovery times, build out your Tactical Room to sharpen matchday preparation, or expand your Youth Academy to develop the next generation. Every construction project carries time, budget, and delay risks.

Hydro Pool

Cuts recovery times after matches and hard training blocks, keeping your squad fresher for longer.

Tactical Room

Sharpens matchday preparation and helps your Manager get more out of your Style Multiplier matchups.

Youth Academy

Enrol young prospects and develop the next generation of your squad from the ground up.

The Journey

From blank canvas to top flight.

Four chapters. Infinite decisions. One club to call yours.

League table — Season 3, Tier 6, the player club sitting mid-table among ten rivals

CHAPTER 01 // CREATE

Name your club.
Pick your battleground.

Design your manager identity, choose your nation, and christen your club. The game then builds a world of 0 NPC clubs across 0 tiers — all simulated, all waiting to be beaten.

Custom manager — name, age, nationality
Choose from 1 playable country
0 NPC clubs generated at kickoff

Development report — squad update showing Isaac Knight and Tobias Dalton gaining attribute points

CHAPTER 02 // BUILD

Assemble your squad.
Hire your staff.

Every player has a personality profile, a contract, a guardian, and an agent. Your Director of Football scouts, your Manager coaches. Delegate everything — or stay hands-on across every call.

8 personality traits per player
6 staff roles to fill
Contract negotiations & guardian dynamics

Inbox — a scout has finished watching Tobias Clifford and filed a full report

CHAPTER 03 // COMPETE

Every week,
the simulation runs.

Advance time with a tap. The engine simulates matches, ages players, triggers narrative events, pays wages, and checks your finances — all at once. Stay ahead of the table or get relegated trying.

18-round seasons with full match events
Inbox-driven narrative system
Real player ratings & form tracking

Career earnings ranking — the player club fourth on the all-time board at £7.0m

CHAPTER 04 // ASCEND

Get promoted.
Do it again.

Win promotion and step up a division — new clubs, harder opponents, bigger wages, richer investors. Season review shows every champion across all 0 tiers. Track your hall of fame points. Become unstoppable.

0 tiers from local minnow to top flight
Full season review across every league
Hall of Fame & all-time club records

Real Screenshots

No mockups. No renders.

Every frame taken from the live build on Google Play.

Dressing Room

Excursion report showing which players bonded and which fell out after a team night

Excursions

Weekly cashflow projection — sponsor and matchday income against player wages, staff wages and facility upkeep

The Money

Incoming transfer bid of £1.2m with the manager advising against the sale

Transfer Offer

Manager, director of football and scout giving conflicting opinions on a signing

Staff Verdicts

A player requesting a new deal at fourteen times his current wage

Contract Talks

Director of football rejecting a wage demand the income cannot support

Wage Pressure

Player Profile

Director of football scouting configuration by position, age band and squad role

Scouting Brief

Inbox message announcing a completed scout report on a target

Scout Reports

First XI in a 4-5-1 counter formation with form indicators per player

Tactics

Manager archetype THE AUTOCRAT with a squad fit rating and flagged weaknesses

Your Manager

League

Reputation

Career Earnings

Development

Fan happiness at THRILLED with active attendance and morale effects

The Fans

Budget

Isometric level four training pitch with condition and upgrade costs

Facilities

Week processing overlay advancing the season and checking in every pyramid club

Weekly Tick

Navigation

Game Systems

Elite ownership. Deep systems. Real consequences.

From a scarcity-driven market pool to Style Multiplier tactics — every system connects. Every decision has a downstream effect.

Scarcity Market Pool

Every player and staff member in the pool is a real, single entity. When you sign one, they are permanently deleted from the global pool — gone for everyone. No restocks, no duplicates. True scarcity means every acquisition decision carries weight.

Director of Football

Hire a DoF and delegate the day-to-day. Toggle auto-scouting, auto-signing, auto-selling, and auto-repairs. The key to a hands-off ownership approach — or the first role you override when you want control back.

Full Staff Management

Hire from 6 distinct roles — Coach, Manager, Director of Football, Facility Manager, Chairman, and Scout. Each shapes your club's ceiling. The right hire at the right time changes everything.

Finance & Investment

Negotiate sponsor contracts, accept investor equity stakes, and manage wages and upkeep. Capital allocation is the core ownership decision — every pound spent is a bet on what your club needs most.

Facilities & Infrastructure

Three investment tracks with distinct purposes. TRAINING (technical zone, speed track, conditioning suites) accelerates player development. MEDICAL (physio clinic, medical suite) cuts injuries and protects squad depth. STADIUM & COMMERCIAL upgrades grow matchday income and reputation — unlocking better sponsors and higher-quality recruits. Every pound spent is a choice about the kind of club you're building.

12 Global Leaderboards

Sync weekly to compete across every global ranking category: Career Earnings, Club Reputation, Hall of Fame, Golden Boot, Playmaker, Empire Index and Fanatics. Each one tracked all-time and per-week. Your offline progress, validated and ranked against the world.

Match Events Engine

Goals, assists, star performances, and off-days fire narrative events mid-match that directly shift player morale. Every match tells a story.

Fan Happiness System

Five happiness tiers that respond to results, signings, promotions, and trophies. Permanent fan events record your greatest moments forever.

Style Multipliers

Your playing style isn't just aesthetic — it's a tactical weapon. Each matchup has a calculated Style Multiplier: Counter vs High Press, Direct vs Possession. Choose formations and styles that exploit opponents' weaknesses, or delegate the call to your Manager.

Dressing Room Dynamics

Your squad has opinions about each other.

Every player carries a live relationship with every team-mate. Bonds form between players who train, room and win together; friction builds between the ones who don't. The network is visible, and it moves.

Bonded

Solid green links. Bonded players lift each other's morale week on week and hold their form through a bad run.

Friction

Dashed red links. Friction drags morale down, and a dressing room carrying enough of it will turn on a manager.

Unformed

Most of the squad, most of the time. Relationships are earned rather than assigned at signing — a new arrival starts connected to nobody.

It compounds

Sell the wrong player and you cut three bonds at once. The squad you build is a network, not a list.

Dressing room overview — squad rated SETTLED, 24% bonded, 76% unformed, 0% friction, average morale 99, with a relationship network mapping links between eleven named players — Key relationship network — tap a face for scores

Excursions

Book the trip. Change the room.

Morale is not a slider you drag. As chairman you book team-building excursions and live with what comes back — new bonds, occasionally new grudges, and a squad that is measurably different afterwards.

Excursion report for Local Pub Quiz Night — a who-came-back-changed relationship map with six bonds formed and two friction lines, listing pairings and their scores — Excursion report — who came back changed

Algarve Five-Star Golf Retreat

First-class flights, five-star villas, and thirty-six championship golf holes in the Portuguese sun. The pinnacle of club rewards that cements absolute harmony across players and staff alike.

Chippy Tea Run

Pick up twenty portions of cod, large chips, and mushy peas on the journey back from training. Morale spikes instantly, though the physio will look utterly miserable.

Closed-Doors Tavern Lock-In

Pay the landlord to bolt the doors after midnight for an unrestricted, all-hands squad lock-in. Can forge unbreakable team spirit or spark a catastrophic pub brawl.

Community Litter Pick

Equip the squad with high-vis vests and grabbers to tidy up the local park. Builds civic pride and humility, unless the star striker refuses to touch a discarded kebab.

Country Estate Clay Shooting

Tweed jackets, 12-gauge over-and-under shotguns, and flying fluorescent clay discs on a private estate. A classy afternoon that builds calm focus, provided safety briefings are strictly respected.

Devon Coastal Conditioning Camp

A week of cliffside hill sprints, sand-dune endurance runs, and sea swims along the rugged Devon coastline. Exhausting, character-building, and unifies the squad for the coming year.

Player Archetypes

Every player has a type. Know who you're signing.

Archetypes are derived from a player's 8-trait personality matrix and are visible before you consume them from the pool. Every player resolves to one positive and one negative type — the question is never whether a signing has a flaw, only whether you can live with it.

Positive

The Metronome

Delivers consistent 7.0+ match ratings weekly with minimal variance in training development.

Positive

Chameleon

Zero morale penalty when played out of position; adapts to tactical shifts instantly.

Positive

Iron Will

Accelerated recovery from bad form; match-engine events trigger late equalisers and defensive blocks.

Positive

Model Professional

Maintains optimal condition; settles immediately after transfers or tactical role shifts with low guardian friction.

Negative

Envious Rival

Morale drops and social clashes occur whenever positional peers receive wage bumps or star roles.

Negative

Complacent Passenger

Development stalls and training XP drops sharply once handed a long-term or high-wage contract.

Negative

Mercenary

Demands aggressive wage bumps after short runs of form; forces transfer requests if higher-tier clubs take interest.

Negative

Hothead

Prone to reckless challenges, costly cards, and altercation cooldowns during high-stakes fixtures.

A random draw from the 20-archetype catalogue (10 positive, 10 negative) — reload for a different set.

The Simulation

8-trait personality matrix & dressing room drama

Players aren't just numbers. An 8-trait matrix — including Determination, Ambition, Temperament, and Pressure — drives real behaviour. Deal with toxic wonderkids demanding moves, guardian inbox demands, and squad cliques that can ruin dressing room morale.

Social graphs track dressing-room relationships and chain into narrative events. Your Manager Traits shift based on the calls you make. Guardians push back. Agents bid. Investors want returns. It's all connected — and it all syncs with Integrity Validation every week.

Manager archetype & squad fit

01
8-Trait Personality Matrix Determination, professionalism, ambition, loyalty, adaptability, pressure, temperament, consistency — each trait evolves over time and shapes player behaviour.
02
Social Graph & Chained Events Player relationships form dynamically. Arguments, rivalries, and alliances chain into follow-up events that reshape your squad's chemistry week after week.
03
Guardian & Agent Dynamics Young players have guardians with loyalty scores and demand levels. Agents push transfers. Manage relationships or lose your best talent to the highest bidder.
04
Dynamic NPC Market NPC clubs actively manage rosters and bid on players — including yours. Player valuations shift with age, ability, and contract status in real time.
05
Player Archetypes Eight archetypes derived from personality traits. Each has a scout-written report and distinct behavioural tendencies in training and big matches.
06
Manager Personality Traits Three traits define your managerial identity: Temperament (how you react under pressure), Discipline (how you enforce standards), Ambition (how aggressively you pursue growth). Each shifts on a 0–100 scale based on your decisions. The board tracks them. So do your players.
07
Full Match Reports Every match generates a detailed inbox report with individual player ratings, goals, assists, match events, and a team average. Know exactly how you won or lost.
08
Trophy Museum & Season History Every title, promotion, and golden boot is recorded forever in the Museum. Season-by-season stats stored in SQLite — your full career, always intact.
09
Club Finances & Investment Negotiate equity deals with investors, renew or void sponsor contracts, and allocate capital across wages, facilities, and transfers. Every financial decision determines how fast your club can grow — and how exposed you are when things go wrong.
10
Integrity Syncing Gameplay runs entirely offline on-device. When you sync, the server validates your week progression — week rollbacks are permanently rejected. Every advance you make is logged in an immutable SyncRecord. Cheat-proof. Tamper-evident. Your leaderboard position is earned.

How it Works

One tap. One week. Infinite consequences.

The Weekly Tick engine runs entirely on-device — no internet required mid-game. When you're ready, Integrity Sync validates your progress and updates your position across 12 global leaderboards.

Make Your Decisions

Manage transfers, allocate budget to facility upgrades, respond to inbox messages from agents, sponsors, investors, and your board. React to guardian demands. Delegate what you don't want to handle yourself.

Advance the Week

The engine simulates your match using Style Multipliers for the matchup, processes wages, applies facility benefits to development, fires narrative incidents — all offline, all on-device. No server round-trip required.

React to Results

Read the full match report, check your league position, accept or reject transfer bids. Player morale shifts. Fan happiness reacts. The NPC market moves.

Sync & Compete

Integrity Sync submits your week to the server — rollbacks rejected, progress validated. Your position across 12 global leaderboard categories updates instantly. Climb the pyramid. Win a title. Get relegated. Your record is permanent either way.

The League System

0 league tiers. 0 clubs. One ascent.

Start at the bottom of a 0-tier league pyramid, playing everyone home and away. Track live match updates on the 2D matchday pitch at 1x, 2x, or 4x speed, or skip straight to the result.

Watch rival AI clubs manage their own budgets, scout talent, and compete on global leaderboards. NPC clubs have fully simulated squads, staff, finances, and tactics. Beating them means building something real.

0 NPC clubs · England only · more countries coming

2D matchday pitch — live match ticker with 1x/2x/4x speed controls, minute counter, live commentary, and running scoreline

Scouting & Transfers

Multi-perspective scouting & agent dynamics

Never buy blind. Gather conflicting feedback from your Manager, Scout, and Director of Football before making an offer. Navigate agent personalities, sign-on fees, and squad role expectations to build a championship-winning squad without going bankrupt.

Every scout works their own shortlist against the transfer list and free agent pool in parallel. Compare their reports, weigh conflicting staff opinions, and decide who's worth the fee.

Signing a free agent — manager, director of football and scout each give a different verdict on whether the squad needs the player

Testers Wanted

Help us break it before the App Store does.

Android is live on Google Play. iOS is next, and we are recruiting testers now — people who will actually play a season, file the odd bug, and tell us when something feels wrong.

iOS TestFlight

Get on the list for the iOS build. Limited slots, and testers get in before general release.

Perks for active testers

We are planning rewards for testers who stick with it — starting with a boosted transfer kitty on your first club, well above the standard £5,000,000 start.

Talk to us directly

Email admin@buildmyclub.co.uk with your device and how much football management you have played. We read all of them.

Email the team

OWN THE CLUB. BUILD THE EMPIRE.

You're the chairman. Not the gaffer.

Brick by brick: isometric club development